What is the Difference Between Innovation and Invention?

Invention is the creation of a concept without confirming its usefulness, while innovation involves commercializing an invention and promoting its widespread adoption. According to a McKinsey survey, 84% of executives think innovation is crucial to growth, but only 6% are pleased with their performance. Invention is creating a new product, while innovation adds benefits or makes a transition to an existing product. Innovation requires communication, technological, and strategic expertise, in contrast to invention's need for scientific knowledge. The difference between invention and innovation impacts strategy, as inventions are greenfield opportunities, while innovations penetrate developed markets and may face competition.