The Missing Portfolio

The Missing Portfolio

While product portfolio management has been a discipline for classic product companies for years, IT companies have been missing out on this potentially valuable tool. IT portfolio management typically focuses on alignment with the business, but this can be a reactive and passive state. By understanding how IT spend connects directly to their products, service-based companies could gain a new level of insight into their investments. Product portfolio management has the potential to bring an important new dimension to IT portfolio management and aid in achieving more effective alignment with the business.