Paul McCartney's Innovative Style
Paul McCartney's creative success is analyzed in terms of his childhood experiences, partnership with John Lennon, and differences in personality, with Lennon being classified as an innovator and McCartney as an adaptor. The article emphasizes the importance of diversity in producing sustainable innovation, with both innovators and adaptors being necessary to produce ideas that are both radical and practical. McCartney's creative process is also discussed, with a focus on his use of projection and fantasy, and playfulness in his approach to creativity.