Kanban is a way of managing work, by visualizing the workflow, that can help combat the negative effects of multitasking and bring more focus and discipline into your workday.
Crowdsourcing can generate unexpected solutions, diversity of thinking, reduce management burden, increase marketing buzz, speed up problem-solving, and provide customer data.
Measuring event ROI should consider Return On Innovation. Brands should evaluate the impact of their innovative strategies on audience engagement, memorability and brand perception.