How Do You Define INNOVATIVENESS? Getting it Wrong Could Cost You

How Do You Define INNOVATIVENESS? Getting it Wrong Could Cost You

Innovativeness is a skill that drives business growth by increasing innovation opportunities. The article describes innovativeness as having skill and imagination to create new things. To develop innovations, there should be an amount of expertise involved in the innovation development process. Innovativeness applied to business development may produce possibilities that broaden the pipeline, increase sales opportunities, and help businesses achieve new customer needs. The author offers five areas to apply innovativeness to increase business growth, such as managing competition, creating a customer-centric brand, and empowering employees.

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More Innovation Resources:

7 ways to drive innovation in your business

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Pros and Cons of Becoming an Innovation Consultant

Choosing between working in a large corporate organization or a small consultancy can be a difficult decision for innovators. This article explores the pros and cons of each.

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Embracing a Continuous Improvement Practice for Effective Ideation

Continuous improvement can be challenging without a well-defined practice. Alan Robinson suggests an inclusive, idea-driven approach that embraces virtual teams and promotes cross-pollination.

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