Industry trends are prevailing developments that influence a sector's future direction.
Innovation can be defined as the invention, development, and implementation of new products, services, processes, or organizational structures with the goal of creating value.
A type of Innovation that creates a new market, leading to the disruption of an existing industry.
Product Refinement is the process of making incremental improvements to an existing product. It happens after opportunity identification, when the innovator improves a prototype.
