When access is valued over ownership and two or more parties can share a product or service.
The desire for sameness, and resistance to change.
Innovation objectives are specific goals that guide the creation and implementation of new value in a business context.
Digital innovation is the use of digital technology to create or improve products, services, processes and business models.
Collaboration is crucial for the success of the digital economy as it brings together stakeholders from various industries to work towards common goals.
