Extreme Creativity

Extreme Creativity: Out-of-the-box thinking that disrupts norms with radical ideas, fostering breakthrough innovations.

More Innovation Glossaries

Innovation Benefits

Innovation benefits are the measurable value gains from novel solutions that meet new requirements or existing market needs.

Large-Scale Innovation

Large-Scale Innovation

Tacit Knowledge

Knowledge is the kind of knowledge that is difficult to transfer but can be learned through interactions and on-the-job experience.

Top Extreme Creativity Resources

Extreme Creativity - 6 Lessons from Diners, Drive-ins, and Dives

Get extreme with your creativity! Take these six lessons from Diners, Drive-ins and Dives to be an extreme creativity force.

View

Practical Guide for Decision-Makers and Problem-Solvers

Effective Decision-Making: How To Make Better Decisions Under Uncertainty And Pressure is a new book that provides 44 actionable tools for making better decisions.

View

What Anala Beevers Teaches Us About Ideas

The story of a 4-year-old genius teaches us the importance of looking at all ideas democratically within companies rather than factoring in a power structure, in order to drive innovation.

View

What Innovators can Learn from the Fidget Spinner Craze

The fidget spinner craze took the world by storm, becoming a top-selling toy on Amazon within months. Marketers and innovators can learn from how peer pressure and social media drove demand and success.

View

How Innovation Affects Brand Loyalty

To retain customers, it's important to understand the four types of purchasing styles: Brand Laziness, Brand Loyalty, Variety Seekers, and Problem Solvers.

View

The One Skill that Innovators Forget

Innovators need more than strategic planning and creative risk-taking, they also need strong communication skills to involve crowdsourcing and connect fragmented ideas.

View
The Greatest Idea Campaign Ever Run

The Greatest Idea Campaign Ever Run

The Longitude Act of 1714 was a breakthrough campaign that changed the course of history, attracting diverse participants and ultimately resulted in John Harrison creating a clock that solved the problem of seafaring navigation.

View
Innovators are Unreasonable Networkers

Innovators are Unreasonable Networkers

Innovation thrives when people with different experiences and interests interact and exchange new ideas. The best innovators have active networks outside their industry or geography and resist the temptation to merely adapt to current conditions.

View