Mapping

Mapping is used in the early phases of innovation to chart out different pathways to focus the innovative work. Can be used to document knowledge or the technological solutions in use.

More Innovation Glossaries

Trend Scouting

processes & methodologies to assess how trends will unfold to help you shape & inspire your future products, services and customer engagements.

Risk Aversion

Risk aversion is a situation where an individual has a natural preference for certainty over uncertainty.

Ground Rules

Ground rules are agreed-upon principles that set the framework for behavior and interactions within a group, ensuring a productive environment.

Top Mapping Resources

Trend Mapping

Trend Mapping

Map the most important drivers of change that could influence your business and bring opportunities for innovation.

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