Process to quickly test hypotheses and ideas by rapid prototyping and piloting. Used to gather customer feedback.
External Innovation: Leveraging ideas, practices, and solutions developed outside an organization to enhance its innovation pipeline.
processes & methodologies to assess how trends will unfold to help you shape & inspire your future products, services and customer engagements.
Something customers deeply desire, but doesn't exist or they're not aware of as a solution
Experimentation is key to successful innovation. By testing assumptions and gathering data, companies can make evidence-based decisions to avoid product failures.
