M-Pesa: The story behind the biggest mobile money service in Africa

M-Pesa: The story behind the biggest mobile money service in Africa

Nick Hughes pitched his idea for a mobile money solution, M-PESA, while working at Vodafone but received pushback from senior management. He won a DFID innovation challenge and received valuable startup capital for the idea. M-PESA was piloted as a micro-finance loan platform in Kenya, but customers started using it to pay friends and family, leading to the launch of a person-to-person payment platform. Today, M-PESA is Africa's most successful mobile money service and the region's largest fintech platform. The success of intrapreneurs like Nick is based on effective idea capture and implementation.

View

More Innovation Resources:

Take Action To Change Innovation Culture: Part 1

Culture change is crucial for successful innovation, but it must be achieved indirectly through the right actions. Companies need to focus on output, management systems, and input to create a culture of innovation.

View

What is the Importance of Innovation in Technology?

Innovation is crucial for progress and success. Innovation courses help individuals understand this need for progress and how to develop it.

View

Five Innovation Lessons from Improv Comedy - by Woody Bendle

The Service Management Forum in Atlanta focused on innovation and featured speakers who shared improv lessons for innovators.

View