Innovation through Co-opetition
Creating a breakthrough business model involves innovation that rivals cannot emulate, but how can this be achieved? Two existing concepts, Systematic Inventive Thinking (S.I.T.) and Co-opetition, can be applied to generate innovative business model components and themes. S.I.T. is a proven process for innovation and Co-opetition is a way to see your industry as a group of participants that can behave cooperatively to benefit all. By using S.I.T. templates on the Value Net model of Co-opetition, innovative business model components and themes can be generated for each role and each player within the context of their new role.