Innovation Archetypes

Innovation Archetypes

An archetype is an original model that serves as an ideal example for others to follow. In the innovation field, there are four main archetypes: Innovation Doer, Watcher, Preacher, and Teacher. Understanding these archetypes can help individuals and organizations frame their innovation strategies. Preachers create the mandate for change, Doers and Teachers put things into motion, and Watchers provide external context to internal innovation. By identifying one's innovation archetype, individuals can aspire to become the type of innovator that best suits their abilities.

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More Innovation Resources:

Should Any Innovation Be Nationally Structured?

Innovation should not be confined within national borders as it needs to go where it is needed, and social issues are often fluid and can't be contained. National measurements only capture a given part of activities within a geographical area, missing out on cross-border flows that make up higher value points.

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FirstBuild Taps the Crowd to Hack the Home of the Future

GE's FirstBuild exemplifies a successful business model that incorporates crowdfunded ideas and community rewards to develop and sell innovative home appliances.

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Employee-Created Videos - Making Them Really Work on Social Media

Employee-created videos can be effective for social media distribution, but only when they are genuine and unscripted. When videos focus too much on commercial or character-oriented aspects, they can come across as disingenuous and ineffective.

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