SWOT Analysis

SWOT Analysis is a strategic planning technique used to help a company identify strengths, weakness, opportunities, and threats related to business competition or project planning.

More Innovation Glossaries

Failure

Failure: An expected outcome where a process or idea falls short of its goals, providing valuable learning opportunities for future innovation.

Customer Persona

A customer persona is a fictional representation of a business’s ideal customer, based on data and research, to guide product development.

Comprehensive Innovation

Comprehensive Innovation: Holistic integration of product, process, and business model innovation to drive systemic change.

Top SWOT Analysis Resources

Every story is the same: The Hero's journey

The Hero's Journey is a well-worn path that many stories follow. In 12 stages, the hero ventures out of their ordinary life into an unknown world, encounters challenges, overcomes obstacles, and returns home transformed.

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Trend Driven Innovation to survive in the Business Competition

Trend-driven innovation is crucial for business success. It helps in improving customer experience, reducing workload and attracting significant consumer traffic.

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Miro vs Mural: Comparing These Top Whiteboard Tools

Miro and Mural are two virtual whiteboard and collaboration tools that offer a range of features for real-time collaboration.

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The Subtraction Technique: Reframing Your Business Model

Learn how the Subtraction technique of Systematic Inventive Thinking helped the executives of a bank in South Africa to find the best approach for growth through acquisitions.

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What Makes an Effective Team Member?

Success of a project depends on an effective team, and knowing what makes an effective team member is key for a project manager. Here are some tips.

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Why Trends are for Suckers

Trends often fail, despite appearing promising. The S curve, the Hype Cycle, the flattening curve and the importance of value are all discussed as indicators of falsity.

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How a small change can have a big impact

The First World War has a lesson for leaders: small changes can have enormous impact, especially in complex systems, creating the Butterfly Effect. A small wins innovation approach can lead to cumulative impact.

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Holiday Innovation: The SIT Patterns in Christmas Gifts

Innovation patterns from Systematic Inventive Thinking (SIT) can be found in America's longest running catalog, Hammacher Schlemmer, offering best, only, and unexpected gifts for 166 years.

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The Rise of Flash Teams

Flash teams and swarming are revolutionizing the way businesses complete projects, allowing for quicker and cheaper solutions.

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Innovation Perspectives - Predicting Innovations

Future products will be more mobile, adaptive, simple, specific, and ideal. The S.I.T. method is a great tool in creating these innovative products.

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The Greatest Innovation in Olympic History

The Greatest Innovation in Olympic History

Crowdfunding is a game changer for many Olympic athletes, especially those who struggle to make ends meet with small stipends, parental support, and off-season jobs.

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