Build your innovation culture - The rise of humor driven innovation

Build your innovation culture - The rise of humor driven innovation

Design-driven innovation has become a crucial tool for companies looking to avoid commoditization, but it does have limitations - particularly when seeking radical change. Humor-driven innovation, on the other hand, can bring play, fun, and unbeatable creativity to the product development process. By using deliberately unreasonable provocations, creators can bring divergent thinking to the forefront. Humor is a natural stimulator of creativity and innovation, and can help companies looking to stay ahead of the curve.

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Siemens Case Study: Crowdsourcing Solutions to Turn Gridlock into Green Lights

Siemens Case Study: Crowdsourcing Solutions to Turn Gridlock into Green Lights

Siemens launched a crowdsourcing competition to find solutions for some of the toughest problems in the traffic industry. Planview IdeaPlace platform was used to engage the public and gather ideas.

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The First Ever Innovator Profile Study: Who We Are (And Why We Can't Do It Alone)

The First Ever Innovator Profile Study: Who We Are (And Why We Can't Do It Alone)

A global research project using the FourSight Thinking Profile revealed that corporate innovators prefer ideation and implementation. The challenge is collaborating with those who prefer conformity and detail-driven rigor.

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The One Skill that Innovators Forget

Innovators need more than strategic planning and creative risk-taking, they also need strong communication skills to involve crowdsourcing and connect fragmented ideas.

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