8 Principles of The Innovator’s Solution

The Innovator's Solution by Clayton Christensen offers valuable principles on how to handle disruptive innovation in large organizations. The book highlights eight key principles, including not targeting an incumbent with a sustaining solution, understanding the jobs-to-be-done theory, moving away from a dangerously inward-looking notion of core competency, understanding when modular architecture is necessary, using the emergent strategy to develop disruptive innovations, appointing people for their ability to learn, understanding the difference between being patient for growth and impatient for profit, and making launching disruptive businesses a repeatable process. The book offers valuable insight for innovation managers on how to handle disruptive innovation.