Potential customers are those who have a need and can and will pay for a product or service.
A visualization of the interconnectedness of the various elements that make up an innovation ecosystem, including organizations, individuals, and resources.
It describes the steps needed to build out or establish an idea or product at scale in the most effective ways.
Measuring Innovation aims to find benchmarks and evaluate the performance and effectiveness of innovation initiatives within an organization.
In his award winning book, Beyond the Obvious, McKinney dispels the myth that you have to be born with the gift of creativity and innovation.