Jobs to be Done refers to the underlying tasks and needs customers aim to fulfill with products or services.
A technique used by design thinkers to quickly test innovative ideas.documentation suggestions@author-based
Process to quickly test hypotheses and ideas by rapid prototyping and piloting. Used to gather customer feedback.
Six Thinking Hats is a technique invented by Edward de Bono who was inspired by lateral thinking. The technique is designed to simplify the process of thinking by introd...
Discover popular JTBD book recommendations to expand your knowledge about this innovative problem-solving framework.
Innovation should be based on customer needs rather than generating lots of ideas. The Jobs-to-be-done theory is an effective needs-first approach.
The Jobs-To-Be-Done Canvas can transform product teams and drive growth by providing a common language for innovation and aligning them more closely with customers.
