The New Innovation Standard

The New Innovation Standard

You’ll learn:

  • Why you need to ground your innovation with purpose.
  • How to craft your first idea collection — and the crucial inputs for long-term success.
  • How to innovate and grow faster by implementing more of the right ideas in real-time.
  • Actionable advice on how to implement innovation and how to keep the Flywheel spinning.
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Sprint: How to Solve Big Problems and Test New Ideas in Just Five Days

Sprint: How to Solve Big Problems and Test New Ideas in Just Five Days

Sprint book review - From three partners at Google Ventures, a unique five-day process for solving tough problems, proven at more than a hundred companies.

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Challenging the Innovation Paradigm

Challenging the Innovation Paradigm

Innovation is almost always seen as a ’good thing’. Challenging the Innovation Paradigm is a critical analysis of the innovation frenzy and contemporary innovation research.

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Crossing the Chasm

Crossing the Chasm

Moore shows that in the Technology Adoption Life Cycle there is a vast gap between the early adopters and the early majority. The challenge for innovators and marketers is to narrow this gap.

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