Three Box Solution for Sustainable Innovation

Innovation expert Vijay Govindarajan's book, The Three Box Solution, outlines a framework for leading innovation. The strategy involves three boxes: managing the present core business, identifying and divesting businesses and practices that have lost relevance, and generating breakthrough ideas for new products and businesses. The challenge lies in divesting old practices, which can be difficult due to the fear of failure. However, Box 2 decisions are necessary for transformation. The author recommends reflecting on the distinction between roots and chains – roots sustain life, while chains constrict freedom of movement. The Three Box Solution helps leaders achieve balance between these boxes, creating sustainable prosperity.