The Altruism Economy

The Altruism Economy

David Sloan Wilson, an evolutionary biologist, argues that altruistic groups beat selfish ones in the long run. Social insects like ants and bees, which exhibit extraordinary altruism, are so successful that they form half of the biomass of all insects. Businesses can emulate these social insects by adopting altruistic strategies that will ultimately benefit them in the long run. A reputation for being a good collaborator has a tangible benefit as people collaborate with others they like, trust, and respect. Pursuing an altruistic strategy allows companies to win again and again, while pursuing a selfish strategy can only win once.

View

More Innovation Resources:

Openness Verses Intellectual Property

Innovation experts at 100%Open challenge the traditional notion of protecting intellectual property (IP). They propose a system of openness where patents and ideas are shared for mutual benefit.

View

Listen, Watch, Ask, and Involve Your Customers

Innovation requires understanding the needs and wants of customers. Listening, watching, asking, and involving customers are ways to gain insights and become an effective innovator.

View

Innovative Innovation Meetings: Formats, Designs, and Examples

Innovative innovation meetings can increase engagement and creativity. This article provides tips and approaches for hosting effective, impactful meetings that accomplish organizational goals.

View