The 4 P's of Creativity

The 4 P's of Creativity

Inspired by the 4 P's framework in marketing, the author suggests a similar framework for discussing creativity: Perspective, Passion, Perseverance, and Practice. Creative people love to shift perspective, try different angles, and not get obsessed with one view. They have a passion for creating new things, even if it means starting from scratch. They have the perseverance to keep at it until they find the right solution, and they practice creativity every day, knowing that the potential for imagination is unlimited.

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