To achieve ambitious sustainability targets, businesses must adopt generative and inclusive design instead of an extractive approach. Good stewardship must be embedded into product and service design. Innovation teams must embrace five design principles to transition into more sustainable and regenerative product and service alternatives.
Altruism beats selfishness in business, according to David Sloan Wilson, an evolutionary biologist.
Eight behaviors can kill creative thinking in a group setting. These include negativity, assumption-based thinking, talking excessively, rejecting others' ideas, and more.
