Role of Creativity and Innovation in Entrepreneurship

Creativity and innovation are the driving force for businesses to achieve long-term success. Decision-making, analyzing past experiences, and thinking outside the box are all essential for entrepreneurs when striving to attain business goals. The focus should be on developing the skills of creative team members to give organizations a strategic advantage. Traditional companies and educational institutions are more inclined towards intelligence rather than focusing on creativity, so it’s important to upskill with innovation and creativity. MIT ID Innovation offers courses and a cutting-edge curriculum to encourage growth in creative thinking.