This article discusses the five types of innovation, which include product, marketing, service, organizational, and business model innovation, and explains the importance of innovative thinking in businesses.
Innovation is a key priority for CEOs, but what does it really mean? This guide demystifies the term and explores the four types of innovation.
Quantifying customer needs is key to turning innovation from art to science. The Opportunity Algorithm is a formula used to prioritize unmet customer needs by quantifying desired outcomes.