How to tell if innovation matters to your CEO

How to tell if innovation matters to your CEO

PwC's survey of innovation asked around 250 executives about the topic. The survey found that the biggest barrier to innovation is culture, as a culture that separates innovation from mainstream operations makes it hard to commercialize new ideas. Over 57% of executives surveyed believe culture is the biggest impediment to innovation; over 13% higher than the second barrier, which is strong visionary business leadership. To ensure innovation, companies should start with an answer to the question, ‘Is the CEO and senior staff working hard on reducing cultural barriers to innovation?’ Only then will they have a chance to create a balance between efficiency and innovation.

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More Innovation Resources:

How Patterns Boost Our Performance…Without Even Knowing It

Humans follow patterns not only in games like Rock-Paper-Scissors, but also in their creative processes. Research reveals that inventors have been using five simple patterns in their inventions for thousands of years.

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Product development: How to get the most out of internal feedback

Internal product feedback is often neglected, but it can help in getting an overall view of the product, improving employee productivity by 20-25%, and correcting mistakes before launch.

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Removing the disincentives to innovate

Innovation managers should educate middle management and engage company celebrities to create momentum. Tackle IP concerns, and remove disincentives like single sign-on barriers.

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