How to See the World Like a Born Innovator (Part 1)

How to See the World Like a Born Innovator (Part 1)

In this article, Tony Ulwick discusses how Thomas Edison, Steve Jobs, Ben Franklin, and Henry Ford approached innovation with a unique perspective that allowed them to create solutions that people wanted. Ulwick explains that anyone can think like a born innovator by adopting the lens of Jobs-to-be-Done and Outcome-Driven Innovation. By focusing on the job the customer is trying to complete and understanding the five types of jobs a customer needs to accomplish, innovators can create breakthrough products and solutions that address all customer needs.

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The limitations, criticisms and new pathways for Design Thinking – Part two

The limitations, criticisms and new pathways for Design Thinking – Part two

Design thinking has become a popular methodology, but it needs to be more strategic and holistic to tackle complex challenges. The approach needs to evolve, and develop skills and methodologies that tackle real problems within organizations.

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Coping with Digital Transformation: Adopting a Rapid Innovation Process

The innovation process needs to be redesigned and digital transformation should drive the rapid innovation application process.

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Innovation Beyond the Core with John Carter

John Carter, founder of TCGen, proposes that companies should invest in innovation beyond the core to achieve high margin growth opportunities. This approach is faster, easier, and more affordable and can be done through the augmented product.

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