Innovation-led growth is business expansion driven by the strategic implementation of novel ideas and solutions.
Red Ocean Strategy is a business approach focused on competing in an existing market by trying to outperform the competition. It is innovation in the same space as competitors, in the competitive red ocean full of sharks.
A tactic is a specific, identifiable element in a business strategy. It helps to break down top-level goals and strategic initiatives into detailed action steps so the strategy can be executed effectively.
A set of constructs that structures the innovation process and governs how to approach challenges and implement new ideas.
Helping companies to attract public funding and assisting them in turning your ideas into structured RD&I projects with clear market-oriented scopes.