How to implement a multichannel innovation idea challenge

To achieve innovation success, companies must implement a multichannel idea challenge that reaches their target audience across various channels. Brainstorming, innovation software, scouting, internal research and group meetings are all channels to explore. Defining innovation goals, selecting participants and channels, determining key performance indicators, setting up the challenge, running and monitoring the activity and reviewing and selecting the best ideas are critical aspects of implementing a multichannel idea challenge. Maximizing the competition by using multiple platforms is also essential for success. To learn more, grab a free copy of an ebook that explains the phases of an innovation campaign and how to use a tool to facilitate the campaign.