Growth through innovation: Execute on the growth goals

To thrive in today's fast-paced commercial landscape, companies must prioritize innovation. Innovative thinking helps businesses grow while also providing a competitive advantage. Innovative strategies can also save time and money for businesses, enhance its performance, improve its brand image and enable it to achieve its full potential. This article highlights the key variables required to drive growth through innovation, including an innovation portfolio, tools and techniques, collaborative teams, approach to innovation projects and innovation culture. It also provides ten ways to improve innovation performance, including tracking and measuring innovation performance, providing a description of innovation's position in the overall corporate strategy, and stimulating idea generation and innovative thinking from both inside and outside of the organization.