To create strategic change in an organization, should it be a one-step or two-step sell? A one-step sell can be more effective by linking it to things already supported by the organization.
Sustainability requires a new economic model, with respect for the environment and a circular approach. Innovations must be based on responsible design and should be communicated through the Three Horizon Sustainability Framework.
Roadmapping is an essential strategy tool for corporations and SMEs. It helps them deal with new technology and stay ahead of the competition.