General Mills' Open Innovation Initiative

General Mills' Open Innovation Initiative

General Mills' G-WIN (Global Worldwide Innovation Network) initiative is about connected innovation, which involves leveraging the global pool of scientists, engineers, and other creative individuals for problem-solving and product development. The G-WIN portal is designed to match General Mills' top business needs with the right talent. The objective of the program is to build a rich pipeline of new products and product enhancements that deliver high levels of taste, health, and convenience to consumers. General Mills is committed to creating mutually beneficial external partnerships by building eco-systems of partners who work together to develop new products, solutions, ideas, and technologies.

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More Innovation Resources:

Ambition Matrix: What It Is and How To Use It

Ambition Matrix: What It Is and How To Use It

Learn about the Innovation Ambition Matrix and how it can help businesses differentiate between core and innovative expansion ideas to improve and expand their business strategically.

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Gender Role in Innovation

Equal mix of men and women in innovation process yields optimal results, as each gender brings a complementary effect that yields better results.

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8 Steps to Problem Solving: Implement Continuous Improvement in Your Organization

Toyota's 8 Step Problem Solving Method helps teams effectively identify and address issues within an organization, resulting in long-term solutions and increased profit.

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