Do you have plans or planners?

Do you have plans or planners?

Planning is necessary for innovation and strategy because it enables thinking ahead and proactively addressing market, customer, and competitive challenges. While many companies conduct an annual planning cycle, such planning is often formulaic, simplistic, and narrowly focused. Instead of just creating high-quality plans, companies should focus on planning as an active verb, engaging in it regularly and adjusting plans as conditions change. The regular exercise of planning elevates it to an art and leads to real market opportunity and differentiation.

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More Innovation Resources:

Water.org - Strategic Thinking on Social Media Automation

Water.org’s Chief Community Officer, Mike McCamon, shares how their social media automation strategy works at the Social Media Club of Kansas City breakfast.

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Breaking barriers: improving a hierarchical management structure

Fierce hierarchical management styles can hinder innovation because no individual has all the knowledge and skills needed. Creating a no-door policy, using anonymous idea generation platforms, identifying decision-makers per project, and developing trust and transparency are ways to improve company culture and encourage innovation.

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WS Audiology: From Value Chain To Technology

Innovation Strategy Manager Benedikt Heuer from WS Audiology talked about the development of technology and processes to conquer new markets.

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