Do you have an innovation strategy?

Do you have an innovation strategy?

Booz Consulting found that for innovative companies, financial performance and innovation spending do not have a significant relationship. The two primary elements for innovative companies are a focused innovation strategy and a corporate culture that is wired for innovation. In the healthcare industry, superior products and services and quality are cited as the number one strategic goal. The Booz consultants mention three core innovation strategies: need seekers, market readers, and technology drivers. The top 10 companies surveyed were 60% need seekers. Google's nine rules of innovation are also discussed. Creating an innovation strategy, probing leadership in your organization to create and adopt one, and building a culture that can execute are important for the future of healthcare innovation.

View

More Innovation Resources:

The Orange Socks Story I've Never Written Before

Mike Brown, vice president of Yellow Transportation, has been wearing orange socks to work every day since presenting the company's first strategic market plan in 1997.

View

SEO and Keyword Research Tool Use - 3 Blog Traffic Growth Ideas

Learn how to increase your blog traffic with these three ideas: learning about SEO, tracking audience keywords, and using keyword research tools.

View

Faux Innovation and Other Discontents

Three Global 50 companies shared a common theme of frustration with their innovation efforts due to a lack of implementation and urgency. The author shares three reasons for this.

View