Design Thinking + Business Model Innovation

Design Thinking + Business Model Innovation

Learn how to apply design thinking to business model design using a process outlined by design firm IDEO. The process includes discovery, interpretation, ideation, experimentation and evolution. The key is to start with gathering data, particularly from customers, competitors and industry logic, and then to make sense of this data to identify opportunities for innovative business model designs. Use brainstorming techniques and templates like the business model canvas to develop and evaluate ideas, experiment with a single idea, and reflect on the outcomes to fine-tune or re-design the business model. Keep reflecting and iterating until you are confident enough to scale or spread your business model.

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More Innovation Resources:

WIP Limits: How to Journey Safely Into the Unknown (Part 1 of 3)

Limiting work in process (WIP) can improve flow and productivity, but it can be difficult. This article explores the benefits of applying WIP limits in knowledge work and why it's hard for us to do so.

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The difference between continuous improvement and innovation

The lack of accepted definitions and standards for innovation lead to people claiming continuous improvement programs as innovation, limiting the capacity to create new solutions.

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Creating Meaningful Organizations - Learnings from the 2016 Academy of Management Meeting

Creating Meaningful Organizations - Learnings from the 2016 Academy of Management Meeting

The Academy of Management annual meeting discussed the importance of organizations being meaningful, their purpose and worth, and the rise of less traditional organizations.

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