Innovation management is crucial for companies to expand and remain relevant in the market. MIT ID Innovation provides courses to help individuals learn the necessary skills to manage innovation effectively.
Starbucks has dropped "Starbucks Coffee" from its logo, aiming to become just as iconic as brands like McDonald's and Apple.
A janitor's idea led to the creation of Flamin' Hot Cheetos, one of Frito-Lay's bestselling products. The story highlights the importance of creating a culture that allows employees to take risks and the impact of accessibility and support from leaders.
