Amazon's secret to out-innovating its competition is their "yes mentality" - being open to new ideas and implementing anything that benefits customers and the business.
Innovation expert Safi Bahcall explains how organizations can adjust structures and incentives to nurture unconventional ideas or "loonshots."
Bringing an idea to fruition is a six-stage process. It starts with idea generation, evaluation, proof-of-concept, pilot, roll-out, and benefit realization.