Failure is essential to innovation, but how can organizations accept and learn from it? Failure must be contained and predictable, part of a learning process, and not a terminal destination.
Maximizing the ROI of innovation requires understanding the value of front-end ideation activities beyond direct financial returns. Companies should focus on non-financial metrics like engagement and collaboration to measure the effectiveness of innovation efforts.
Innovation under duress can lead to success. This article explores how companies can transform challenging times into opportunities, citing examples of successful brands that emerged during recessions or economic transformations.
