5 Innovation Strategy Quotes from Beth Comstock
Beth Comstock, a GE executive who was responsible for its business innovations, shared five innovation strategy-focused quotes that are worth noting. Firstly, she suggests turning strategy into a story for meaningful communication. Also, opening communication with someone is the key to starting a productive conversation. She recommends processing negative feedback constructively and taking risks and being prepared for failure. Lastly, she advises companies to embrace innovation and innovation-driven change.