A good, service, or idea that is perceived by some potential customers as new.
Integration: The process of combining systems, processes, or organizations to work more effectively as a unified whole.
A customer persona is a fictional representation of a business’s ideal customer, based on data and research, to guide product development.
A group activity that involves generating a large number of ideas in a short period of time, often using techniques such as freewriting and lateral thinking.
Learn how to tap into the potential of multi-brand customers and increase your sales growth by creating new products, providing new features, boosting performance, or offering new services.
James Patterson proposes a potential solution to declining book readership: shorter books, or "bookshots," of 150 pages or less.
Progressive Protein has developed a new liquid collagen-based protein product. A basketball coach tried it and found it easy to digest, tastier than other recovery drinks, and a good option for people with allergies.
