A good, service, or idea that is perceived by some potential customers as new.
Creative tension is the gap between current reality and desired goals that fuels innovative problem-solving and idea generation.
An innovation model is a framework that guides the generation, development, and implementation of new ideas within an organization.
Value management – a system for defining, planning and delivering the value proposition of an initiative, program, or change.
Learn how to tap into the potential of multi-brand customers and increase your sales growth by creating new products, providing new features, boosting performance, or offering new services.
James Patterson proposes a potential solution to declining book readership: shorter books, or "bookshots," of 150 pages or less.
Progressive Protein has developed a new liquid collagen-based protein product. A basketball coach tried it and found it easy to digest, tastier than other recovery drinks, and a good option for people with allergies.
