A good, service, or idea that is perceived by some potential customers as new.
Innovation failure: When an attempt to create value through novelty does not meet desired outcomes, lacking adoption or commercial success.
A strategic planning tool used to give depth and coherent understanding of different aspects of a system or plan. They are usually presented as grid or table-based. Visual tools for strategic planning include menus, value chain, PESTLE analysis, SWOT analysis, the Business Model Canvas, and the Balanced Scorecard.
Product Launch is the process of introducing a new product to the market, from initial development and testing to final release.
Learn how to tap into the potential of multi-brand customers and increase your sales growth by creating new products, providing new features, boosting performance, or offering new services.
James Patterson proposes a potential solution to declining book readership: shorter books, or "bookshots," of 150 pages or less.
Progressive Protein has developed a new liquid collagen-based protein product. A basketball coach tried it and found it easy to digest, tastier than other recovery drinks, and a good option for people with allergies.
