Customer Opportunities

Customer Opportunities are chances to meet unfulfilled client needs or enhance their experience, creating value and spurring growth.

More Innovation Glossaries

Innovation Benefits

Innovation benefits are the measurable value gains from novel solutions that meet new requirements or existing market needs.

Ideation

Ideation: The creative process of generating, developing, and communicating new ideas.

Whiteboard

A tool you can use to write or draw your ideas on walls, in meetings, or even in a digital format.

Top Customer Opportunities Resources