Leading Pharmaceutical Innovation: Trends and Drivers for Growth in the Pharmaceutical Industry

Leading Pharmaceutical Innovation: Trends and Drivers for Growth in the Pharmaceutical Industry

This book investigates and highlights a set of proactive strategies aimed at generating sustainable competitive advantage. It thereby focuses on three sources of pharmaceutical innovation.

View

More Innovation Books

Making Ideas Happen

Making Ideas Happen

Edison famously said that genius is 1 percent inspiration, 99 percent perspiration. According to Belsky, the capacity to make ideas happen can be developed by anyone willing to develop their organizational habits.

View
Reframe - Shift the Way You Work, Innovate, and Think

Reframe - Shift the Way You Work, Innovate, and Think

Reframe Review - Why isn’t innovation happening? Why do you have UX issues? Why aren’t customers in love with your brand? Mona Patels book thinks it is because the problems are poorly defined.

View
Measuring Innovation: A New Perspective

Measuring Innovation: A New Perspective

Measuring Innovation is a major step towards evidencebased innovation policy making. It complements traditional “positioning”type indicators with ones that show how innovation is, or could be, linked to policy.

View