What Rockmelt Shows Us About Innovation
Despite the fact that most browsers are inexpensive or free, there is a lot of innovation happening in the browser space. Rockmelt, a browser built specifically to integrate with social media applications, is attempting to stake a claim in this ever-evolving landscape. As people increasingly use the web on a variety of devices, browsers need to become more flexible and be able to connect and run social media applications. The browser has become the operating system of work within computing, and it will be interesting to see who capitalizes on the needs of specific niche markets. Rockmelt and other teams of believers can prototype and pilot their products with easy beta-testing, building customer feedback and insights in the development process. However, the question remains – is what Rockmelt offers valuable enough to make a big difference in the already crowded browser space?