The Idea Management Platform and Users as a Source of Innovation
An idea management platform is a digital process where ideas are generated, captured, and evaluated for innovation. It includes an important phase of capturing ideas, especially from both internal and external stakeholders. While companies have historically limited external contributions to passive inputs, user innovators often bring a different perspective that can add value to new products. Users innovate in different ways, most commonly through collaborative user communities where knowledge and ideas can be shared. Idea management platforms are an effective tool for facilitating this interaction between users and companies, ultimately leading to superior products and services.