Make Your OKRs Customer-Centric and Let the Value Flow

Make Your OKRs Customer-Centric and Let the Value Flow

Organizations are turning to OKRs (objectives and key results) to align software delivery with business results and improve customer experience. The OKR software market is projected to grow by 13.73% CAGR by 2027. However, companies must avoid using OKRs as a tool to micromanage teams and deliverables, and must concentrate on value stream metrics known as Flow Metrics, which are used to measure software portfolios against business results. Leadership must ensure end-to-end visibility into system flow from a customer perspective to help teams manage their bottlenecks. By using OKRs in conjunction with Flow Metrics, companies can achieve ongoing success.

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