Innovate on Purpose: 3M's Innovation Challenges

Innovate on Purpose: 3M's Innovation Challenges

While 3M is a successful innovator, there are still areas where they can improve. The article highlights the risk of complacency and the need to remain hungry for new innovations, as well as the importance of embracing open innovation and partnering with trusted networks like Innocentive. Additionally, the article suggests that 3M should focus on innovation outside of just product and technology, engaging the entire organization and becoming more customer-driven to discover unarticulated needs. By doing so, 3M can differentiate themselves and maintain their position as an innovation leader.

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