Idea evaluation
Identifying successful ideas is challenging since it involves evaluating all ideas in the innovation process, incorporating different criteria such as sales and profit potential, differentiation opportunities, implementation and risk. A multi-stage evaluation process for ideas is recommended. To successfully evaluate ideas, it is necessary to evaluate from different perspectives, like marketing, engineering, management, and customers. Innolytics® software offers functionality for growing concepts, 360° analyses, and idea analysis to identify the best ideas within your company quickly and easily.