How to Capture Your Strategy in a Single Sentence
Strategy often gets lost in a medley of purpose, vision, and mission-like responses. However, stating your strategy in a single sentence can give it real power and clarity. The sentence should include your winning aspiration, where to play, and how to win. This prompts the questions of capabilities and systems needed to produce the win you aspire to in the space you’ve chosen. Share the sentence with those in your charge for buy-in and to clarify the win.