How this guy makes a living by stealing other people's ideas

The story of how another entrepreneur beat creators of the massively successful Kickstarter campaign, Fidget Cube, to market, highlights the pitfalls faced by innovators in protecting their ideas. Copyright laws are no longer as effective, while it's now easy to manufacture and sell copycat products, particularly with global logistics and interconnected design and manufacturing. To combat this, innovators need to get their message, audience interaction and marketing right, innovate outside of the product and focus on getting to market as soon as possible.