Innovation events can offer more than just new ideas. They can also recruit co-innovators, identify internal innovators, and promote a culture of innovation.
LEGO's turnaround from bankruptcy to brand success was due to their low-risk innovation strategies which can be used by any company or startup, as explained in the book Innovation Tools.
Mature organizations excel in capacity planning and resource management by having insight into what people are working on and running on-demand scenarios to adapt to change.
